Prizes, How It All Works, & The Rules

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The Prizes

First Prize

  • Title of Tail of the Year 2021
  • Photo shoot with Faithful Hound Studios
  • Canvas image from the photo shoot
  • Trusty Tails $200 pet sitting voucher
  • Trusty Tails Gift Basket
  • Unjumbold Gift
  • Maggie Rose Studio Gift

Runner Up Prize

  • Trusty Tails $100 pet sitting voucher
  • Trusty Tails Gift Basket
  • Unjumbold Gift
  • Maggie Rose Studio Gift

*If the promoter deems a prize in appropriate due to pet type or service area, a substitute prize of equal value will be provided.

No cash alternatives will be offered. Prizes are non-transferable, are subject to availability, and can be substituted with another prize of similar value without notice. The promoter is not responsible for any inaccurate prize details provided to any contestant by any third party connected with the competition.

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How It All Works (The Terms & Conditions)

1.The promoter of the Tail of the Year contest is: Wagging Tails LLC dba Trusty Tails Pet Care located at 155 4th Street, Hoboken, NJ 07030

2.Employees and Independent Contractors of the promoter, their family members, or anyone connected to the Tail of the Year Award by Trusty Tails Pet Care shall not be permitted to participate in the contest.

3.No participation fee and no purchase necessary to enter the Tail of the Year Award contest.

4.Entering the Contest – All participants must be residents of Hudson County, NJ in one of the 12 cities (Bayonne, East Newark, Guttenburg, Harrison, Hoboken, Jersey City, Kearny, North Bergen, Secaucus, Union City, Weehawken, West New York) and can only enter their pet into the competition in the city to which they live in.

5.How to Participate – Information on how to participate in the competition can be found at

6.Competition Dates are as follows:

Open for ParticipationAugust 30th – September 26th, 2021
-Participants must submit a current photo of their pet that was taken in the last 6 months. Participants must enter their pet in the city in which they reside in Hudson County.

Public VotingSeptember 27th – October 17th, 2021

-Get everyone you know to make a vote for pet.
-Vote counts will not be made available to the public or to participants at any stage of the competition.

Judging ProcessOctober 18th – November 7th, 2021
-Three (3) pets in each of the 12 cities of Hudson County with the most votes will go through to the next round. Our team of Independent Judges will then select one (1) finalist for each city.
-During the judging process, the 12 finalists will be notified and asked to re-enter their pet’s photo wearing their Tail of the Year sash ready for the final Public Vote.

Final Public Voting November 8th – November 23rd, 2021
-Vote counts will not be made available to the public or to participants at any stage of the competition.

The Tail of the Year Winner will be announced on November 24th, 2021.

7.Voting – The Tail of the Year contest will be managed using a 3rd party app. The app will count and verifies all votes. Vote counts will not be displayed during any part of the contest, nor will be they be released any any point during or after the contest. The promoter will not be held responsible for entries or votes not received.

8. Judging – Pet entries will be judged on the following:
-Number of public votes (33% of score)
-Quality, cuteness, and uniqueness of photos submitted (33% of score)
-Written Entry (33% of score)
-Final scores will not be made public and in the event that the winner does not want to participate in the final stages then the runner up will be put through to the final.

9.Tail of the Year Prizes – Please see prizes listed above in the prizes section.

10.Winners of the contest will be determined by an independent panel of judges appointed by Trusty Tails Pet Care. The judge’s decision is final.
-Winner will be notified via email and mail within 28 days of the closing date. If the winner cannot be contacted or does not claim the prize within 14 days of notification, the promoter reserves the right to withdraw the prize from the winner and pick a replacement winner.
-Participants and voters who submit their email address as part of the entry/voting process will only be contacted via email in relation to the competition.
-The promoter will notify the winner of when/where to collect prizes.
-The winner agrees to use their name and image in all public material.

11.This competition is not sponsored, endorsed or administered by or associated with Facebook, Twitter, Instagram or any social media network. You are providing your information to the Trusty Tails Pet Care and will be used in conjunction with the Trusty Tails Pet Care privacy policy.

12. All personal data related to the winner or any participants will not be disclosed to a third party without the participant’s prior consent.

13. The promoter has final say on all matters in regards to the competition and no correspondence will be entered in to.

14. By entering the Tails of the Year competition, a participant is indicating their agreement to be bound by these terms and conditions.

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Rules of the Competition

Below are the rules that apply to all participants in the competition.  Failure to comply with these rules will result in immediate removal of the participant from the competition.

1.Code Of Conduct –  Participants found to be harassing other participants, promoters, organizers, or sponsors in any manner will be removed from the competition (and future competitions) with immediate effect. Promoter’s decision will be final.

2.Participants shall not use paid advertising to promote their entry.

3.Participants shall not buy votes in any form.

4.Participants suspected of cheating in any form will be removed from the competition.

5.Tail of the Year logo and the Trusty Tails logo can only be used with written permission from Trusty Tails.

6.Only official sponsors may claim sponsorship.  For example, this includes, but not limited to adding their name to posters, t-shirts, flyers, and awards.

For more information, please go to